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YardScaleDigital
$9ChecklistWebsites

Website Launch Checklist

Launch is where preventable mistakes happen, because people rush the last ten percent. This is the complete pre-launch checklist across seven categories, with the reason behind each check so you can judge which ones matter for your site. Work through it interactively or print it.

Difficulty
Beginner
Time to complete
1.5 hours
Parts
3
Price
$9

Not yet available for purchase

Checkout for the paid playbooks is not connected yet. The full curriculum, resources and outcomes are listed below so you can see exactly what it covers.

Start with the free resources

What you’ll learn

  • The strategic checks most people skip entirely before launching
  • What to verify in content, design and responsiveness
  • The technical checks that prevent invisible, expensive failures
  • SEO basics that matter on day one and cost an hour
  • Conversion and tracking verification before you send any traffic
  • A final QA pass that catches what everything else missed

Who it’s for

  • Anyone about to launch a website and wanting to not regret it
  • Freelancers and agencies who need a repeatable client handover process
  • People whose site is already live and was never properly checked

What you'll build

You finish with assets, not notes.

  • 01A completed launch checklist across all seven categories
  • 02A verified, tested, tracked website ready for traffic

Curriculum

3 parts, in order.

Each part ends with something you do, not just something you read.
  1. 01

    Strategy and Content

    The checks most people skip — whether the site is actually built around anything.

    20 minChecklist
  2. 02

    Design and Technical

    Responsiveness, consistency, and the technical failures that are invisible until they are expensive.

    30 minChecklistExercise
  3. 03

    SEO, Conversion and Final QA

    Being findable, being measurable, and the last pass before you announce it.

    30 minChecklistExercise

Included

Resources you keep.

  • Strategy checks

    Audience, offer, positioning and the single action.

  • Content checks

    Headlines, copy, images, proof and FAQs.

  • Design checks

    Desktop, tablet, mobile, typography, spacing and consistency.

  • Technical checks

    Domain, hosting, SSL, forms, email, links, 404 and performance.

  • SEO checks

    Titles, descriptions, headings, alt text, sitemap and indexing.

  • Conversion checks

    CTAs, forms, tracking, thank-you page and follow-up.

  • Final QA

    The last pass before you announce it.

Questions

Before you start.

My site is already live. Is this still useful?
Yes, and often more so. Live sites accumulate problems nobody checks for — broken forms, dead links, tracking that stopped working after a redesign. The Technical and Conversion categories are the ones to run first on an existing site.
Do I need all of these for a simple site?
No. Each check explains why it exists, so you can judge relevance. The Technical and Final QA categories apply to every site without exception. Some SEO checks matter less if you are not pursuing search traffic at all.
Can I use this with clients?
Yes. It works well as a handover document — running it with a client at the end of a project demonstrates thoroughness and prevents the post-launch problems that damage otherwise good relationships.

What next

A properly launched site is the baseline. If you now want a page built specifically to convert one audience into one action, that is a different discipline.

Tutorial

$19

Complete Landing-Page Tutorial

Build a landing page that converts one audience into one action — section by section, with the copy formulas and audit checklists.

What you’ll learn

  • Why people actually act — and the three things that must be true before they do
  • The above-the-fold formula that decides whether the rest gets read
  • How to write headlines that are specific without being gimmicky
Intermediate3 hours7 parts

View details

Want this built rather than taught?

This teaches the method. If you would rather have the offer, funnel and distribution built for you, start with the bottleneck.

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